What does the audience expect to see from a typical music video for our chosen genre of 'indie folk'?
We had to make a mind map of things which people would expect to see in our music video, to fit in with other videos in this genre, things such as having the performer being in the story (and having a narrative video), having performance footage as well as a story running alongside, a female singer in 'floaty, gypsy looking clothes', usually natural outdoor setting/urban, and an acoustic guitar were what we came up with.
This lets the audience connect to the surroundings and get involved in the narrative storyline which the lyrics of the song match.
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