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Showing posts with label Rebecca Stanley. Show all posts
Showing posts with label Rebecca Stanley. Show all posts

Wednesday, 8 February 2012

A2 Advanced Portfolio: Reflective Evaluation - Question Three

After everyone in our class had completed their music video, we all sat and watched each others back, filling in a feedback sheet and giving them a score we thought it was worth out of 40. As stated in a previous post when finding an average score for ours, we found it was 34/40 which is in the top band. I was really pleased with this as i'm glad that other people can see all the hard work that has gone into it.

With our class being a mixture of people, both genders and personality the feedback we got was varied.
Although a vast majority of it was postivie feedback, with things such as 'good lip syncing', sells the artist', 'fits well with the song', 'humurous' and 'professional' there were of course a minority of negative comments, for example 'bad camera angles', 'not easy to watch', 'a bit over the top' and 'rubbish song'; we knew that our song choice obviously wouldn't pleae everybody, as everyone has their own taste in music. We did also try to mix up the camera angles and use interesting heights for certain shots, but obviously this person wasn't keen on it.

There were several sections in which we deiced to keep the volume of the actual clip up, for example when Rosa answers the phone in the office so that we can still hear her say 'hello' and also when she rings the bell on the bike. However there was one clip where Rosa is standing on the bed in fairy wings for the line 'I'll show you who's the best!' at first we simply turned the volume off and lip synced it in time for the music but then we were unsure as to whether we should in fact leave it up like the others or not. Because as a group we couldn't come to a decision we decided to get people that were in the room at the time, as well as everyone in our class to watch it both ways and say which they thought. Although in the end as a group we were slightly leaning against turning it down everyone (minus a few) thought we should leave it up, so we went with the majority and left the volume up.







When we originally did our pitch to the class, I felt that they weren't too enthusiastic about our song choice or idea, but from gathering the feedback and hearing what people have to say about it now that it's compeleted I am really happy with the response.

A2 Advanced Portfolio: Reflective Evaluation - Question Two

Completed Website


Completed CD Cover





Throughout each section of our work - the website, CD cover and music video - we have tried to maintain a continuous look and feel to everything we've done. From looking into some of Kimya Dawsons own CD covers and her official website, as well as other artists within the anti-folk genre we have picked out different things we liked and wanted to do ourselves.



For instance, as artists similar to Kimya (as well as her herself) are very down to earth, simple and natural we chose to stick to browns and beiges for the majority of our work. As you can see from the above images we edited the doodle (in which Jacques and Sophie drew) so that rather than having a white background like it did previously it was beige. To do this, after scanning the drawing onto the Mac we opened the image into Photoshop where we made a new layer (which was the beige) and placed the drawings on top of the new layer, only selecting the drawings. We also had the writing on the website as a darker brown (slightly red as to add a slight colour so it didn't get too boring) and chose a font which wasn't too formal but looked more hand written, as well as having the 'Kimya Dawson' at the very top of the website written by ourselves which we too then scanned into Photoshop to select each letter seperately; when first analying Kimya Dawson's own official website she too had doodled images at the top with hand written titles for each new page (however during us making our own website based on this she updated hers, we preferred the originall version and so carried on using that as inspiration).



We kept this running through to our CD cover by having the same doodle pattern as the background for the inside cover, we also turned the opacity down on the front/back image and added a slight sepia effect. This suited the image we had chosen perfectly as the landscape behind her sat on the fence seemed more autumnal. As Kimya Dawson is always seen with her guitar we also made sure that she was sat playing the guitar in the image (where we also later filmed part of the music video) and used the sound whole of it as part of the inside cover where the CD would be placed.





To carry on the effect from this we added a slight sepia tint to the narrative sections of our music video, not only did this connect it to the CD and webpage but it also created the effect that each of these sections were events that have happened previously in which she is telling us about. We also ended our music video in the same location as the images for the CD cover and website were taken; we had Rosa sing the last few lines sat in the same place as the CD cover image was taken and she also walks off through the field behind her at the very end as if she's going home after finishing her paper round.









Throughout all of the photoshoots and filming we also tried to make sure that she was wearing the same costume, which you see on all three of our products, this makes the artist instantly recognisable for the audience. Although on one day of filming (the bike section) Rosa was unable to cycle whilst wearing the long skirt and so we had to make sure that when we went back to film that part again she was wearing the same as before so as to not create any continuity errors. It also so happened that she had forgotten to bring her boots and was instead wearing some personalized pumps - although we were worried at first, it turns out that actually these shoes also fit in with Kimya's image with the doodling on our website etc.










From looking at two of Kimya Dawson's previous album covers, 'Remember that I love you' and 'Alphabutt' we can instantly see her simple and down to earth approach to life. Both include handdrawn images with nothing too complicated, they differ in the fact that 'Remember that I love you' is mainly black and white, whereas 'Alphabutt' is very colourful and personally i prefer the colourfullness of the second album as i think that this matches her fairly outrageous personality more so than the plain black and white. Although they are slightly different to eachother, and different to our own CD cover I think that they still fit in with how we have designed ours.

Kimya's website also portrays her personality with the monsters at the top, however as I previously spoke about halfway through us designing our website she updated hers. We all agreed that we preferred her original website as it fit in more with what we had in mind, but the new version still works with what we've got. Just like ours, Kimya has videos on her website, and links to her twitter, facebook or other blogs.




I also looked at Laura Marlings CD cover for some inspiration for ours, although this is very different to ours i think we can relate to this for the fact that the image on the cover is a drawing, however it's a drawing of the artist herself. I'm not too fond of this in relation to using it fully for our own work, mind.
I then went on to look at her website; i found it was very simplistic and felt quite formal. Although obviously we didn't want our website to be too relaxed we wanted it to feel approachable and for our audience to be able to feel at ease with it.




After looking at Laura's and not being too impressed i went back to Kate Nash who we had preivously looked at, I feel like her album cover is very similar to ours, the image on the front looks almost animated and drawn rather than a proper photo (like our doodle) and the artist is on the front cover - instantly recognisable - the font at the top also looks like it has been hand written which has been something key to us in the process of making our CD cover.






Kate Nash's website is also very similar to ours, although it doesn't have a running theme of colour or exact style to her CD cover i feel it is still recogniseable as hers. The title at the top of the webpage is in the same font as on the cover which may help to add to this; the website gives off a far more femine image to her work which obviously appeals to her target audience or teenage girls. Scrolling across the top of the page is also different images with captions from Kate herself. Which is just like the live twitter feed we have on the bottom of our website.


From looking into each of these artists CD covers and webpages I am confident in thinking that our own will appeal to our target audience. Throughout the process of creating them we have kept them in mind and all the time referring back to 'does it work?', 'will it fit in with the rest of our work?' and 'will they like it?' - I feel the answer to all of these questions is now yes! they will.


In all, without the use of the internet I doubt our music video would be very successful at all; we've used numerous use of the internet to mass research into our chosen genre, artist and competitors as well. We have also uploaded our video to YouTube in which within just under a week of it being on there we've managed to reach 300 views already, we have used sites such as Twitter and Facebook to promote our video, passing on the URL for people to watch it. As well as using Blogger to keep track on all the work and progress we've been making.

A2 Advanced Portfolio: Reflective Evaluation - Question One


Our finished video; Kimya Dawson - The Competition


Regina Spektor - Us
As Kimya Dawson doesn't have any official music videos, I have chosen an artist who is the most similar to her to compare against another artist from the same genre.



Kate Nash - Foundations





Although within the genre of anti-folk in which our chosen artist falls amongst the aim of each artist is to stand out from others, not comforming to peoples expectations; this makes it difficult to identify anti-folk artists. However they each have one thing in common, they each like to be experimental and tend to mock seriousness from time to time. I personally feel that our music video does this perfectly. With anti-folk music videos aiming to be different from others we had to think about what elements of the genres conventions we would use for our own video.

From watching Regina Spektor's video of 'Us' and Kate Nash's 'Foundations' amongst others, we noticed that anti-folk music videos tend to have very strong narratives running throughout the video, with the lead singer as the main character for the narrative (which is highly evident in 'Foundations'); this was something which we really liked the idea of and wanted to do for our own video. We incorporated this for most of our video, such as when she was sat on her bed playing the guitar. But also when she's both cycling and walking down the road.











When looking at the different shot types within the videos we noticed that there was always a lot of variation, so as to keep the audience interested and watching, sometimes when watching videos they can get boring having repetitive shots and not being very inventive. In 'Us' we see interesting high angles of Regina playing the piano and looking up to the camera singing. We tried to do unusual shots like this while she was in bed playing the guitar and on the fence at the very end, swapping angles each line/when appropriate.
From also watching Kate Nash's video for 'Foundations' there were several extreme close ups of their hands doing different things (playing cards, putting the cards down etc) which we felt was a great idea for part of our introduction when Rosa was leaving the house. At the beggining of Kate Nash's video for 'Foundations' there are several different shots such as the toothbrushes, bedside table and a row of shoes, as each beat comes the shots change. This links the action in the video to the song and makes it easier and more interesting to watch and keep focus on. We had a similar idea from seeing this for the introduction to our music video where we started the first beat of the song when he foot pushed off on the pedal.


A big part of Regina Spektor's video for 'Us' is the use of stop motion, this gives the video a very unique and quirky look to it making it something you remember from the video which is obviously something you would aim for. We thought that it would be really interesting to try out doing some stop motion ourselves. We decided to do use it at two different times, the first being when she gets out of bed and looks into the mirror to see 'fat', 'ugly' and 'stupid' each appearing one after the other and the second being straight after this when the tears appear down her face. As i went to film at Rosas on my own i was quite nervous about filming these however looking back i think that they turned out quite well and really work and fit in with the rest of our video.










Looking back at our video and thinking about the conventions of an anti-folk music video i don't believe that we've challenged them at all. One of the main conventions of the anti-folk genre is that they tend to mock seriousness; although part of our video can be percieved as being quite serious as the lyrics are about problems Kimya has faced in her life, we tried to lighten it up a bit with the newspapers being thrown and  hitting the people in the faces. At first i was worried that this wouldn't work and might look out of place, however when watching our video now it's complete i feel that they fit perfectly and do make the whole video a lot funnier and less serious.

Friday, 27 January 2012

Group Feedback Questionnaire - Group Six

Our final feedback sheet left us with only positive feedback; they thought that the video was very professional and suiting to the chosen genre, again their favourite part was the newspapers being thrown and enjoyed the variety of shots. They didn't leave any comments as to how we could improve the video.

Group Feedback Questionnaire - Group Five

The next feedback sheet left us both positive and negative results, they thought that the actress was perfectly suited for the genre and video and enjoyed the variety of shots, however, they believed that some shots could have been shorter. As a group we slightly agree that a couple could have been broken up, but when editing couldn't find any suitable places to do so as the lyrics of the song as so tightly compact and fast.

Group Feedback Questionnaire - Group Four

Just like the previous group, on this feedback sheet they too favoured seeing the people hit with newspapers, and also thought that the shots were nicely framed. They too, didn't leave any ways of improving the video.

Group Feedback Questionnaire - Group Three

The next feedback sheet was very enthusiastic towards our video; they particularly enjoyed the sections where people were hit with the newspapers and found it quite comical. They didn't leave any negative feedback at all and felt that it was very suitable for the artist and genre.

Group Feedback Questionnaire - Group Two

This feedback sheet was our most harshly marked questionnaire. They felt the music video was a bit over the top, however we do not see how it is as we kept it fairly simple and fitting the genre. They also said it was not easy to watch and it didn't hold their attention. To hold their attention, we'd probably need more narrative, however they said it was bit over the top and maybe more narrative would make it even more dramatic.

Group Feedback Questionnaire - Group One







From looking at this questionnaire feedback, we can see that we have received negative as well as positive feedback. Our music video seemed to hold their attention, and we think having both performance and narrative in the video helped this. The first criticism they gave was that it didn't sell the track or artist to them, however they didn't leave any reasons why they thought this. We think that this is simply their opinion as maybe they do not like this genre, as we have stuck to the typical conventions in an anti-folk music video. Their favourite part of the video seemed to be the tracking of the bicycle and we felt this was also our favourite bit as it was smooth and looked professional. They also said that they felt the camera angles and framing needs to be improved. We also agree, especially as we thought the walking parts were badly framed.

Audience Feedback - Average Score

After showing our completed music video to our media studies class, they marked us out of 40, giving us exact scores and the level boundaries in which our scores lie in. Here are our marks:
31
34
40
38
36
34
35
30
34
29
32
28
36

When we added these numbers together, we had 437. We then got an average by dividing it by 13 to get 33.6 which we rounded up to 34 which is our average mark out of 40.

Thursday, 26 January 2012

Final Video


We have finally finished our music video (fully edited version above) we are all very happy with the final project especially with all the time we've put into planning, filming and editing  it.

Editing

During Tuesdays lesson we more or less finished editing our music video, a few clips seemed to have slightly moved out of place as we had dropped clips in so we had to tighten everything up and make sure that the lip syncing was perfectly in time, as well as the stop motion and shot transitions.
To end the lesson we added on the saturation and sepia tone to the new clips that had been added in that day and rewatched the video to see if there was anything else that needed to be done, small things such as making sure the volume on the clips was down but up in the right places on certain clips, and slightly moving a few clips to get the lip syncing back in time were all that we could notice that needed to be adjusted so we planned to come in on Wednesday/Thursday to do so.

Filming

As I previously said, Jacques went out on Monday to film the final 40 seconds of our music video, apprehensive about this shoot being so close to the deadline and with the stroke of bad luck we seemed to have before, I was worried that something would end up going wrong; however after going in to media in a free period and importing the footage it was clear that the footage was brilliant.
We chopped all the clips into the different shots and started to edit together our introduction, we were hoping for two different narratives to run alongside each other (with Rosa leaving her house on the bike and walking) but as we had too many shots to fill the 14second introduction we came up with the idea of starting the song later, having her shut the door and get on the bike all before the song starts. We cleverly had the introduction start as her foot pushed off on the bike as this felt a nice time to begin the journey.
There were a few sections of musical interlude in which we decided that it would be good to fill with shots of her feet cycling, ringing the bell and throwing newspapers, all of which fit brilliantly.

Monday, 23 January 2012

Class Poll

For one part of the song we've left the volume of Rosa saying 'Hello' on the phone and when the people get hit in the head with the newspapers up, one line of the song is 'I'll show  you who's the best', originally we'd left the volume down and synced her saying it in time to the music however Mike suggested we turned that up as well, as we were unsure we asked people in the class what they thought, 12 people said that we should keep it up with only 7 saying to turn it off; going on the result of this we have decided that we will keep it up like the other clips.

Editing

During our free period this morning we came in to edit part of the music video. We cut down and added in two parts of Rosa throwing the newspaper to hit different people. Also to distinguish between narrative and performance we added a slight saturated effect onto the performance clips giving them more colour and life, and a sepia tone to the narrative clips, giving them a sense of age.



Rescheduled filming

As we were unable to film on Saturday and with the deadline looming over us we are in desperate need of filming the last 47 seconds worth of our music video. Originally we weren't free to film today as me and Sophie have a lesson last and Jacques had a driving lesson so we arranged to film Tuesday afternoon. However, Jacques has been a life saver and cancelled his driving lesson, meaning that he's now able to film! So rather than waste valuable editing time during tomorrows lesson, Jacques will film this afternoon meaning we can still edit during tomorrows lesson.

Thursday, 19 January 2012

Reshooting

Previously I went to Rosa's house to film the section of her waking up and looking into the mirror, as we found out in editing that we were unable to add text and for it to still appear realistic I had to go back and shoot it again. Along with filming different angles for the section where she is playing the guitar in bed.

Having edited them in during todays lesson, here is a preview of our music video so far, this contains the stop motion, photos and all other editing we have done up to this point. Because we always had a version of the song she could sing along to with us, although tricky at first, the lip syncing wasn't overly as complicated as we thought and at the moment its completely in time with the song playing underneath.


Thursday, 12 January 2012

Editing

Over the past week we have been editing our footage together for our final video. Although the most important part of our footage hasn't gone to plan the editing has been very successful. We have managed to edit the majority of the footage (from what we have) including part of the stop motion in which I was originally concerned about working.


We plan to film the new section in which Rosa is walking rather than cycling during tomorrows lesson on the estate outside of college.

Friday, 6 January 2012

Filming

Last week I went to Asda with Rosa to film the short scene of her 'at work' stacking shelves. As we already had permission we simply had to sign in and find an empty isle. Filming was easy as we went around 7pm and so the store wasn't too busy; we took several shots, from different angles,of her both working and also sat around doing nothing.
As the end shot will only last for 2 seconds we weren't there long and so didn't get in the way of anybody shopping.

Tuesday, 3 January 2012

Filming

Last night I went to Rosas house to film three sections of the video; filming went well and we managed to get it all done without many problems occuring. One section we were filming was the stop motion part, where tear drops appear down her face. At first i was slightly worried about doing it wrong and so after we filmed the section before i made sure that she didn't move from where she was; we asked her boyfriend to draw the teardrops on so that each time one was added, both her and the camera were in the same positions as before, so i look forward to editing this section once back at college to see how it turns out.