Friday, 11 November 2011

Website Analysis; Kate Nash

Images and Logos
How is your band/artist represented?

The background for Kate Nash's website is all hand drawn images of birds, leaves, stars etc. which instantly reminds us of Kimya Dawson's website and relates to the genre of anti-folk with the childlike and laidback reppresentation. The random images to the left of the site remind us of her creativity.


Genre
How are generic conventions of the music used?

Just like Kimya and Regina's website, Kate Nash's is very simple and basic, with not much writing on each page which reminds us of the generic conventions instantly. As do the hand drawn images which are a running theme throughout the site.

New Technology and Links
How does your artist use media technology for promotion?

Kate has a very new and fresh feeling to her site with links to her Facebook, Twitter and blogs. There is a page entitled 'friends' on which there are links to the official websites of artists she is a fan of. She seems to be very in touch with the new technology without over using it, keeping her fans up to date with what she's currently doing.

Colour and Style
What does the overall colour and style say about your artist?

There is a very feminine feel to the colours used on the website, with earthy greens, pinks, blues and browns throughout. The earthy colours are exactly what we'd expect to see on Kate Nash's website and relate fully to the anti-folk genre.

Written Content
How does the written style reinforce the artist's image/genre?

The written content on Kate's website is very informal which i feel puts across her image very well. From watching interviews with Kate it is easy for anybody to see that she is a very chatty, friendly person. The blogs and information on the website shows this profusely.

Font and Layout
How do they construct the artist's image?

On the top of every page is the hand written title 'kate nash' , with very basic and simple font elsewhere, the font reminded me of that in which you'd find on a type writer. Keeping things simple and easy to read remind us that Kate, like the others isn't about any fancy titles.

Target Audience
What techniques are used to target the audience?


The quirky hand drawn background on each page suitably represents the target audience. Along with the chatty wording and links to Facebook, Twitter etc - all appealing to her young audience. The informal, chatty language reveals Kate's personality, which we'd expect her fans to enjoy and relate to.


Advertisements
Are advertisements suitable for the target audience?


Advertisements of her latest albums, downloads and blogs are all suitable for her audience. It's obvious she is aware that her fans are from 13-16 years old and the social networking sites that they use frequently. 

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